Website will generate more business & revenue if it has great targeted
traffic & website visits, and it requires to retain and maintain same flow of traffic to website for
future business and more revenue.
I am using many techniques to drive targeted audience to
website which are very effective to my clients' website, and would like share these important tactics so you can improve your business
with more traffic & conversions. These techniques are
1. Invests more on traffic generation source
According to Pareto principle of 80-20 rule; 80% output come through 20% efforts. Same implies here in digital marketing, where you need to invest more on
best traffic generation sources & medium, so we can design & improve strategies for that specific medium to generate more traffic. We can easily get reports through Google Anlytics, from where you will find
User flow of each pages website
Based on user flow you can
optimized & improve most visited pages for better conversions & more leads.
Source / Medium of website traffic
It helps to identify source
and medium which driving most traffic, and accordingly you can improve strategy for traffic
generation.
2. Build mobile friendly User Interface(website)
Now, Users are spending more time on Smartphone and Tablet
due to portability, and visits their favourite websites and brands through
mobile phones. Here is images which show that how many visits come through
mobile devices for my website
So, it’s very important provide mobile friendly user interface(website) by
making website responsive.
3. Use Opt-in forms
Opt-in forms works very well with website to
build leads and to retain users for future updates and news. Here is basic opt-in for newsletter.
Opt-in form leads more traffic than normal contact form and
normal subscribe button.
Create & share great contents for better traffic and better search engine ranking.
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