4 Factors of Website That Convert Visitors into Customers

Greetings!!

Every website has only one goal, and which is to generate more Conversions.

Landing Pages are important part of any website that can convert visitors into customers. Every landing page must be designed according its targeted business goals & scope. It’s important for every website to get more conversions than getting only traffic.

Here, Information architecture plays great role to convert visitors into customers.

These 4 factors helps to get more conversions

1.       Website structures & Design

Website must have well structured and consistence Design, which includes good fonts, well structured layout, good images, etc.

2.       Call to Action Texts and Links

After defining the goal and scope of website, we should use best call to action text/links, which helps visitors to find easily what they are looking for and also retain them on website.

3.       Strong References

Website should have strong references, which includes good portfolio, clients’ testimonials, products/services reviews and good case studies. These references help to get confidence of visitors.

4.       Test, Test, Test

After Designing website, test different versions of website designs. The tests can be A/B Testing and Multivariate testing. Launch different versions, and continuously check conversion ratio of all versions. Then select best one from all versions.

5.       Track, Monitors and Improve Your Conversion Path

Use good analytics software to track and monitor your conversion path, then improve your most effective path for conversion.

Success comes through continuous tested & evolved efforts. Let’s get more benefits through our SEO teams’ efforts by getting more conversion.

“It’s crucial to have well organized website for every online businesses”